Husson’s Bachelor of Science degree in Marketing Communications takes a hands-on approach. You’ll take a Marketing Fundamentals course where you’ll identify a product and create a marketing plan for it. In the Consumer Behavior class, you’ll learn about customers’ preferences, attitudes and behavior. The Advertising Principles course provides you with an understanding of the types of ads, how to create them and develop an integrated campaign. The Digital Marketing and the Social Media Marketing classes use simulations to give you a chance to practice placing ads and see how successful they would be.And when you graduate? You’ll have a wide range of career options available to you. Our grads work as account executives, brand managers, communications directors, community managers, content strategists, e-commerce directors, design specialists, digital creators, growth managers, market research analysts, public relations directors, sales managers and social media account managers.
Fees are available on request.
No open intake is listed yet. Submit an enquiry and the team can confirm intake availability.
