Bachelor of Science in Business Administration - Business Analytics Emphasis

In an increasingly data-driven world, businesses are leveraging information to gain a key, competitive advantage. Corporate investment and jobs in business analytics are expected to grow as businesses need to make sense of the data they are collecting. Business analytics refers to the knowledge, skills, and competencies required for the methodical exploration and investigation of business data. This includes using predictive and prescriptive statistical tools to support decision-making and to gain insight of business performance. There is a growing need in the market for well-rounded graduates who are able to transform data into meaningful information that can be used for strategic decision-making. The Business Analytics Emphasis provides students with the skills to collect, analyze, understand, and interpret data. It exposes students to a variety of information systems and data through a series of business analytics courses. Students will also be provided with hands-on experience of statistical tools used in the business environment using data provided by industry partners. Findlay's curriculum is designed to support a seamless transition from student to business professional.